What is the best SEO tool right now?

Ahrefs tops this ranking, followed by Semrush and Moz. The full order, with what each tool is for, is on this page.

How many SEO tools does this ranking cover?

6 tools are ranked here, from 1 to 6: Ahrefs, Semrush, Moz, SE Ranking, Serpstat, Sistrix.

How does SaaS Picks decide the order?

Position reflects our editorial read of how well a tool fits the mainstream buyer in this category. SaaS Picks is funded by listings, so companies can pay to appear or to upgrade how their entry is shown.

The Best SEO Tools (September 2026)

SEO platforms for teams that want to grow organic traffic, ranked by depth of keyword, backlink, and rank-tracking data. Reviewed for data quality and ease of use.

6 tools rankedMaintained by SaaS Picks

1Top pickAhrefsahrefs.comAhrefs is an SEO toolset known for its large backlink index, keyword research, rank tracking, and site audits.
2Semrushsemrush.comSemrush is an all-in-one marketing suite covering SEO, keyword research, and competitive analysis.
3Mozmoz.comMoz offers SEO software for rank tracking, link analysis, and keyword research, with its domain authority metric.

At a glance

All 6 tools in this ranking, in order.

#	Tool	What it is	Details
1	Ahrefsahrefs.com	Ahrefs is an SEO toolset known for its large backlink index, keyword research, rank tracking, and site audits.	Details ↓
2	Semrushsemrush.com	Semrush is an all-in-one marketing suite covering SEO, keyword research, and competitive analysis.	Details ↓
3	Mozmoz.com	Moz offers SEO software for rank tracking, link analysis, and keyword research, with its domain authority metric.	Details ↓
4	SE Rankingseranking.com	SE Ranking is an affordable SEO platform with rank tracking, keyword research, and site audits.	Details ↓
5	Serpstatserpstat.com	Serpstat is an SEO and content platform with keyword research, rank tracking, and competitor analysis.	Details ↓
6	Sistrixsistrix.com	Sistrix is an SEO visibility platform strong in European markets, known for its visibility index.	Details ↓

The 6 best SEO tools

Search engine optimization platforms for marketers.

1
Ahrefs
Top pick
ahrefs.com
Ahrefs is an SEO toolset known for its large backlink index, keyword research, rank tracking, and site audits.
Ranked #1 of 6 in SEO · Ahrefs profileVisit ahrefs.com ↗
2
Semrush
semrush.com
Semrush is an all-in-one marketing suite covering SEO, keyword research, and competitive analysis.
Ranked #2 of 6 in SEO · Semrush profileVisit semrush.com ↗
3
Moz
moz.com
Moz offers SEO software for rank tracking, link analysis, and keyword research, with its domain authority metric.
Ranked #3 of 6 in SEO · Moz profileVisit moz.com ↗
4
SE Ranking
seranking.com
SE Ranking is an affordable SEO platform with rank tracking, keyword research, and site audits.
Ranked #4 of 6 in SEO · SE Ranking profileVisit seranking.com ↗
5
Serpstat
serpstat.com
Serpstat is an SEO and content platform with keyword research, rank tracking, and competitor analysis.
Ranked #5 of 6 in SEO · Serpstat profileVisit serpstat.com ↗
6
Sistrix
sistrix.com
Sistrix is an SEO visibility platform strong in European markets, known for its visibility index.
Ranked #6 of 6 in SEO · Sistrix profileVisit sistrix.com ↗

Frequently asked

What is the best SEO tool right now?: Ahrefs tops this ranking, followed by Semrush and Moz. The full order, with what each tool is for, is on this page.
How many SEO tools does this ranking cover?: 6 tools are ranked here, from 1 to 6: Ahrefs, Semrush, Moz, SE Ranking, Serpstat, Sistrix.
How does SaaS Picks decide the order?: Position reflects our editorial read of how well a tool fits the mainstream buyer in this category. SaaS Picks is funded by listings, so companies can pay to appear or to upgrade how their entry is shown.

For software vendors

Want your product on a list like this?

SaaS Picks keeps spots open on every list for vendors. Browse the available spots on getsighted.ai/ and claim one in SEO, or in any other category you sell into.

See open spots on getsighted.ai/